The answer depends on your SEO strategy. Put simply: if you don’t have a solid SEO strategy in place, you’re missing out. SEO is the key to your reach online – get it right, and you’ll see extraordinary returns.
Search Engine Optimisation (SEO) is far more complex than scattering a few “keywords” across your site. Once upon a time, people would use hidden keywords or litter websites with odd-sounding, keyword-rich sentences in hope of gaining traction through Google listings. Unfortunately, that doesn’t work. In fact, Google actually penalises such behaviour. So, how does SEO actually work?
SEO is like a cleverly crafted spider’s web, each thread of silk woven purposefully to create an intricate design which spans the space and captures the prey – in the case of SEO, we’re aiming to capture those top Google search results. And just like a spider’s web, there are over 200 threads (or elements) that Google looks at when analysing the SEO of your site.
From the basic design of your site and the content you’ve written, through to the more technical aspects like tags, meta title and alt tags, all the way to the hidden pages that might not even be visible in the backend of your WordPress site –these all combine to form the threads of those 200 elements. Yes, it can seem overwhelming at first glance, and it’s not difficult to get lost in the technicality of it all! Unless you’re willing to commit to making SEO your full-time gig, you may want to consider handing it over to the experts. The bottom line: when you decide to invest in your SEO, the return on investment is always high.
Our SEO team are constantly learning and adapting to the shifting sands that is Google, to stay on top of the game. Obsessive as it may seem, SEO specialists thrive on being one step ahead of Google’s ever-changing algorithms and mastering the “keys” to the search-engine giant’s golden gates. Our team are passionate, sophisticated and guaranteed to deliver. And that’s a literal guarantee.
Dental Matters increase their organic visitors by 95.2% in just 6 months with an optimised SEO strategy
Dental Matters provide their patients with the highest standards a dentist can provide, specifically designed to meet individual needs. Dental Matters believe that taking the time to discuss dental procedures and treatment options with patients will lead to a less stressful experience.
Before engaging Dental Marketing Solutions, Dental Matters were doing all their own marketing and were having trouble driving traffic to their clinic website. After discussing their goals with our team, we decided to grow the practice’s online visibility and boost their organic visitors by 80% in 12 months. However, that goal turned out to be too conservative! With an optimized SEO strategy in place, Dental Marketing Solutions helped to increase organic traffic to the Dental Matters website by 95.2% in just 6 short months.
How we did it
White Smile Dental Care increase their organic website visitors by 40.5%
White Smile Dental Care is a practice where there are no one-size-fits-all solutions; their team of dental professionals spends time with each patient finding out what matters to them and customizes treatments to meet their individual needs and finances. The White Smile team genuinely love dentistry, interacting with their patients, and making a difference to the way they look and feel.
White Smile Dental care came to Dental Marketing Solutions with a goal to grow their practice’s online visibility and boost their organic visitors by 20% within a 12-month timeframe. Prior to engaging our services, White Smile Dental Care was doing all its own marketing but wasn’t seeing the results they had hoped for. After engaging Dental Marketing Solutions for our SEO services, we helped White Smile Dental Care increase their organic website visitors by a huge 40%, doubling their initial goal after just 9 months.
How we did it
Exceptional SEO delivers extraordinary results, and the great thing is – they’re entirely trackable. Unlike some other forms of marketing, SEO is effortless to track, so you always know how well you’re performing. We’re able to track a myriad of aspects, including search-word performance, the number of times people visit your site, how long visitors stay and which pages they’re visiting. This enables our SEO team to really harness the power of those keywords, assessing each month where you’re sitting on Google and keeping your ranking on a steady rise.
A comprehensive strategy will deliver stunning results. Our team of hand-picked specialists work in collaboration to create seamless, great-looking websites with sophisticated SEO that works behind the scenes to maximise the impact of your online presence.
From optimising your existing website to building a fresh one; from crafting great copy to delivering ongoing support, our team is dedicated to pushing your business to the very top of the Google listings and most importantly, ensuring you stay there.
Whether you’re ready to completely transform your online presence and take your practice to the next level or simply want us to handle your SEO first, we can tailor a package for you.
To find out what results we can guarantee for you, call us on 1300 513 657 or book an appointment via the ‘Book a call’ link at the top of this page.